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Let's face it...times have been tough.

If you can't GROW your way out of your team's problems, maybe it's time to consider REBASELINING and SCALING your digital team's IMPACT to deliver more value.

Product, design, research team change capability

After years of practicing, managing, and leading product, research, and design in agencies and organizations, I realized that successful teams don’t just do great work—they need to grow their impact across the business.

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For the past decade, I’ve helped startups to global enterprises scale and improve their digital and technology teams, refine their organizational and delivery models, and shape more effective ways of working.

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In a cost-conscious market, adding more people isn’t always the answer—sometimes, the key is enabling your existing teams to deliver more successfully.

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Want to know more?

Reasons to reach out to me

Digital change consultancy services aligned to the problems and challenges encountered by digital product, design, research, and engineering functions in our post-pandemic world. My approach is to get in amongst my client's teams and rather than drop a generic top-down framework on people, assess their needs, align on work to be done, and help teams to re-baseline. This approach is often received more favorably by teams, and sees better results for my clients.

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Consultancy

Constant organizational change, redundancies, financial and other environmental headwinds, remote and hybrid working, and increased pressure to deliver have all served to bend many teams out of shape. And things haven't necessarily gone to plan since the pandemic. Sometimes a bit of outside-in support can help to identify the issues, bring stability, and set digital teams on the path to success. A conversation is a good starting point.

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Learn more

02

Advising

Leadership in many organizations has been under strain for many years now. Decreasing budgets, endless rounds of redundancies, increased commercial pressures, never-ending change initiatives can bend leaders out of shape. We can work together to help leaders develop a plan to get back on top of their teams and responsibilities.

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Learn more

03

Courses and workshops

Sometimes teams need a refresher or a reset. Things get out of alignment. It happens organically over time. Working together, we can identify gaps or opportunities to "re-baseline" the team can help to develop effective training and workshops to bring everyone back into alignment.

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Collaborative, co-creative ways of working

With over 25 years in digital product, research, and design—as a practitioner, manager, and leader—I now help organizations grow the impact of these teams. I’ve been in their shoes, led them, and worked alongside them, so I get it.

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I partner closely with teams and leaders in a hands-on, practical way—helping uncover underlying challenges and shaping ways of working that enable better delivery and stronger outcomes.

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For leaders, I act as a sparring partner, providing strategic challenge and guidance to accelerate their thinking and build healthier, high-performing teams.

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I also run workshop-style courses (in-person and remote) that help teams strengthen stakeholder relationships, clarify their value, and create a bigger impact across their organizations.

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Being Liminal Podcast

Join the latest Being Liminal podcast episode held with Richard Walzer, Design Director, Breakthrough Innovation - Europe - PepsiCo, for our first episode of 2025 - Navigating Uncertainty.

Get in touch

Located in London, United Kingdom

Consult for clients globally (remote)

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About

Brian Hoadley is an experienced digital professional with over 25 years of engineering, project and program management, design and content experience as a practitioner, leader and consultant.

© 2024 Brian Hoadley

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